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Graphic that says Branding & Design for the Visionary Founder, with an abstract orange painting set inside the text

BRANDING
& DESIGN

For The Visionary Founder

Logo for Step Revolution

Start Turning the Right Heads

A unique mix of Strategy, Design, and Messaging to attract your ideal customers and investors.

Services

Turn your vision into a brand that’s not just seen, but felt deeply by your audience – designed with the confidence to scale and adapt as your business evolves.

Logo & Identity

From single logos to full brand identity systems that help you reach your business goals.

  • Research & Discovery
  • Naming, Taglines, Bios
  • Logos & Brand Identity
  • Brand Style Guide

Graphic Design

Strengthen your brand with consistent visuals across all customer touchpoints.

  • Marketing Design
  • Ads & Social Content
  • Presentation Decks
  • Doc Styles & Stationery

CONVerSION Design

Drive leads and conversions with the best UI practices across web, mobile, and email.

  • Mobile-first Design
  • Effective Landing Pages
  • Email Layouts

“I was amazed, and felt like I had a person who was really trying to build me an amazing brand!”

Allen Higbee

Founder and CEO, Laxlee Sports

Meet Robert

I help founders build meaningful and memorable brand identities.

Nothing scoobies my doobie more than crafting a solid identity from a business idea — turning abstract concepts into a verbal and visual toolkit for your business to grow.

There are two things I fell in love with growing up: logos and language. Throughout my 24-year career, I’ve been putting these together to help people present their ideas and scale their businesses.

I love seeing others succeed.

Portrait of Robert Hacala outdoors

Robert Hacala – Designer, Creative Director, and Founder of Hacala Studio

Why us?

It’s not just about designing you a logo. It’s about building a brand that’s true to your vision and connects with your audience.

Personalized

You’ll be working directly with me (Robert), and I’ll help you along the brand building journey.

Experienced

24 years of experience in design, writing, strategy, marketing, coaching, and operations.

Trusted

A history of happy clients who had their expectations blown away.

Reliable

You always get my full attention, as we only take on a few projects at a time.

Efficient

A simple proven process to guide you from our initial conversation to final delivery and additional support.

Ready to make your mark?

“Robert was instrumental in ensuring that we delivered on time, on budget and to the great satisfaction of our management.“

– Director of Business Development, Leki Aviation Pte Ltd

Top view of a small brown round wooden table in a cafe, with a latte in a mug sitting on top.

Perfect for Early Stage Start-Ups

Branding creates impact, builds trust, and fuels growth. Investing in brand design in the early stages sets you up for long-term success.

Define Your Identity: Clarify your vision and values to build a strong foundation for standing out.

Build Trust: Make strong first impressions and encourage customer loyalty.

Attract Investors: A cohesive brand signals growth potential and tells a compelling story.

Fuel Marketing: Get noticed and remembered with consistent messaging and visuals.

Scale Confidently: Draw in top talent with impressive brand design guidelines.

“Robert really listened to what I was looking for and developed something perfectly suited to my needs.”

Kate Okolita

Founder, Lupa Loungewear

Let’s Define Your Vision

Select a time that works best for you. On this call, you can learn about what I do and tell me about your business and where you’re headed.