Leki Aviation

Identity revamp: logo redesign, colour palette, typography, style guide, collateral, flyers, posters

“Robert was instrumental in ensuring that we delivered on time, on budget and to the great satisfaction of our management.”

– Director of Business Development, Leki Aviation Pte Ltd

Organization:

Leki Aviation is a global B2B company specializing in airplane parts. With offices in several countries, it’s as much a service company as a product company. Leki Aviation provides excellent logistical support and personalized customer experiences. Within a zero-error industry, the company is proactive, comprehensive, fast, and competitively priced. Its value lies in these three building blocks: relationships, customer service, and dedication to quality.

Challenge:

Revamp the complete brand identity to bring unity to the company, and to help it stand out, be recognized, and be remembered.
1. Redesign the company’s identity: logo, colour palette, and typography
2. Layout a comprehensive style guide for both print and screen
3. Design modular-style flyer templates for both print and screen
4. Design a series of in-office posters, each featuring a landmark from its respective region

“Our global sales team takes great pleasure in using the new marketing material and we have received wide recognition and compliments for our new logo.”

– Director of Business Development, Leki Aviation Pte Ltd